00462nam a2200145   4500003000900000005001700009008004100026020002300067040001300090082001700103100002300120245009900143260004600242650002800288SEACOMEC20240716123100.0240716b        |||||||| |||| 00| 0 eng d  a8177584871c325.00  aSEACOMEC  a658.827bK29  aKELLER, KEVIN LANE  aStrategic Brand Management building, measuring and managing brand equity/c KEVIN LANE KELLER,  aNew Delhi :  Pearson PrenticeHall  , 2005  a Management - marketing