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Strategic Brand Management building, measuring and managing brand equity/ KEVIN LANE KELLER,

By:

KELLER, KEVIN LANE

Material type: Text

Text

TextPublication details: New Delhi : Pearson PrenticeHall , 2005ISBN:

8177584871

Subject(s):

Management - marketing

DDC classification:

658.827 K29

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	SEACOM ENGINEERING COLLEGE	658.827 K29 (Browse shelf(Opens below))		Available		6062
Books	SEACOM ENGINEERING COLLEGE	658.827 K29 (Browse shelf(Opens below))	1	Available		6063
Books	SEACOM ENGINEERING COLLEGE	658.827 K29 (Browse shelf(Opens below))	2	Available		6064
Books	SEACOM ENGINEERING COLLEGE	658.827 K29 (Browse shelf(Opens below))	3	Available		6065

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Previous	658.8 KU95 Marketing Management /	658.8 T999 An Introduction To E-Commerce	658.809 C5S3 Services marketing operation, management, and strategy	658.827 K29 Strategic Brand Management building, measuring and managing brand equity/	658.827 K29 Strategic Brand Management building, measuring and managing brand equity/	658.827 K29 Strategic Brand Management building, measuring and managing brand equity/	658.827 K29 Strategic Brand Management building, measuring and managing brand equity/	Next

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